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1、 Build a solid foundation and create industry development milestones
Introduction to Beijing Grassland Silk Road Culture Media Co., Ltd
2、 Multidimensional layout, building a full chain cultural service system

(1) Cultural event planning: Creating a phenomenal cultural feast

The company has gathered an elite team of senior planners and professional executives, who have successfully planned and executed hundreds of high-end cultural and artistic events with their keen insight into the cultural market and outstanding creative abilities. Among them, the "Grassland Silk Road Culture and Art Exhibition" series of activities, linked with art institutions in Inner Mongolia, Xinjiang and other areas along the Silk Road, exhibited thousands of precious artworks, attracted more than 100000 visitors, and became a hot event in the field of culture and art of the year; The "East West Art Dialogue Forum" held in collaboration with internationally renowned art schools invited dozens of industry experts to explore the development trends of art, triggering widespread social attention and academic discussions, effectively promoting international exchange and integration of culture and art.

(2) Art Creation Services: Technology Empowers Art Innovation

Relying on cutting-edge digital technology and a professional design team, the company continuously breaks through and innovates in the technical services and design sectors. The "Digital Cultural Relics Exhibition Hall" project, created for a provincial-level museum, utilizes technologies such as virtual reality (VR) and augmented reality (AR) to present traditional cultural relics in an immersive and interactive manner, making the audience feel as if they have traveled through time and space and engaged in a dialogue with history. This project not only enhances the exhibition effect of the museum, but also won the "National Excellent Case of Digital Culture Innovation" award; In terms of art design, the company has customized brand IP image and visual design solutions for numerous enterprises, using unique creativity and exquisite craftsmanship to help customers enhance brand recognition and market competitiveness.

(3) Cultural and creative product operation: perfect integration of inheritance and innovation

The company has deeply explored traditional cultural elements, integrated high-quality resources in the fields of arts and crafts, jewelry, daily ceramics, etc., and created multiple popular cultural and creative product series. The "Silk Road Huazhang" series of cultural and creative products, inspired by the historical and cultural heritage of the grassland Silk Road, combines traditional patterns with modern design styles to launch products such as scarves, notebooks, ceramic ornaments, etc. Once launched, they have become "internet famous" items in the cultural and creative market, with annual sales exceeding tens of millions of yuan; At the same time, the company focuses on product quality control and has established a strict quality inspection system to ensure that every cultural and creative product has both cultural connotation and practical value, meeting consumers' pursuit of high-quality cultural consumer goods.

(4) Cultural relics and artworks trading: authoritative and professional service guarantee

In the field of cultural relics and art trading, the company has formed a team composed of professional talents such as cultural relics appraisal experts, art appraisers, legal advisors, etc., to provide customers with one-stop services such as appraisal and evaluation, agency trading, etc. The company has established a strict review mechanism for cultural relics and artworks, utilizing scientific appraisal techniques and rich industry experience to ensure the authenticity and value reliability of traded cultural relics and artworks. In recent years, the company has successfully facilitated multiple transactions of cultural relics and artworks worth millions of dollars, establishing an authoritative, fair, and reliable brand image in the industry, and becoming a trusted partner for many collectors and art institutions.

(5) Advertising Media: Precise Communication Shapes Brand Value

With its accumulated creative advantages and resource network in the cultural and artistic fields, the company stands out in the advertising and media business. From advertising strategy planning, creative design to full media release, the company provides customized brand communication solutions for clients. The series of advertisements of "China-Chic Beauty" created for a new beauty brand, skillfully integrating traditional cultural elements and modern fashion trends, achieved more than 500 million brand exposures through short video platforms, social media and other channels, helped the brand quickly open the market, and became a classic case of advertising marketing in the industry.

ABOUT

Since its establishment on August 22, 2017, Beijing Grassland Silk Road Culture and Media Co., Ltd. has been rooted at No. 58, 3rd floor (301), Building 1, Jiayuan Nanli, Zhouzhuang, Chaoyang District, Beijing, with a registered capital of 10 million yuan as the cornerstone and a unified social credit code of 91110105MA00HAXJ28. It has embarked on a journey of forging ahead in the field of cultural and artistic industry, which is full of opportunities and challenges. After years of stable operation, the company has maintained a thriving existence and gradually grown into a highly influential comprehensive cultural and artistic service enterprise in the industry.

In the early stages of its establishment, the company accurately anchored the development direction of the cultural and artistic industry, taking organizing cultural and artistic exchange activities as the starting point. It successfully held multiple small-scale art salons and cultural lectures, and made its debut in the industry. With the continuous growth of the team and the accumulation of resources, the company has gradually expanded its business scope, extending from single event planning to multiple fields such as technology research and development, creative design, and cultural and creative product development. In the process of development, the company actively responds to national cultural industry policies, participates in multiple national and Beijing level cultural projects, and has been recognized and commended by industry regulatory authorities multiple times, laying a solid foundation for the long-term development of the enterprise.

3、 Putting people first, consolidating the core strength of development
4、 Practice responsibility and demonstrate corporate responsibility

The company deeply understands that talent is the core competitiveness of enterprise development, and always adheres to the management concept of "people-oriented", building a sound talent training and incentive mechanism. Provide employees with broad growth opportunities through various methods such as internal training, external training, and project implementation; Establish an innovation reward fund and performance incentive system to fully stimulate employees' creativity and work enthusiasm. At present, the company has gathered professional talents from fields such as culture and art, digital technology, and marketing, forming an elite team with strong professional quality, outstanding innovation ability, and efficient teamwork, injecting a continuous stream of power into the sustainable development of the enterprise.

While pursuing commercial success, the company actively fulfills its social responsibility and engages in cultural and public welfare undertakings. Initiate the "Culture into Campus" public welfare activity, donate books and art equipment to schools in remote areas, hold cultural and artistic lectures and training courses, and help improve the cultural literacy of young people; Participate in the "Rural Cultural Revitalization" project, explore traditional cultural resources in rural areas, help design characteristic cultural and creative products in rural areas, promote the development of rural cultural industries, drive local residents to increase income and become prosperous, and fulfill the social mission of the enterprise through practical actions.

5、 Looking ahead to the future, embarking on a brand new journey

Standing at a new starting point of development, Beijing Grassland Silk Road Culture Media Co., Ltd. will continue to uphold the development concept of "openness, innovation, and win-win", using culture as the link and technology as the engine, continuously deepening its business layout, and expanding cross-border integration between culture, art, technology, business, education, and other fields. The company plans to create a cultural and artistic exchange platform with international influence in the next three years, launch more innovative and competitive cultural and creative products, expand overseas market business, and strive to become a benchmark enterprise leading the development of the global cultural and artistic industry, contributing greater strength to promoting excellent traditional Chinese culture and promoting world cultural exchange and prosperity.

Phone: 16631907851 | Address: No. 58, 3rd Floor (301), Building 1, Jiayuan Nanli, Zhouzhuang, Chaoyang District, Beijing
Email: zhouyingbin@silkroadgreenland.com
@2017-2025 Beijing Grassland Silk Road Culture Media Co., Ltd. All rights reserved
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